Pizza Box

 My final idea, and the idea i have chosen to pursue is for a pizza delivery box. For my idea i wanted to create an American style pizza box and company brand. I have chosen to do an american style pizza box for i believed it allows me more freedom in being prominant and more outlandish in the design.


1. low end Pizza box



When looking at pizza box designs, Cheaper delivery places opted for low cost simple designs with no apparent logo or motif representing the restaurant who had made the actual pizza, higher market end pizza delivery place's chose to have more exclusive boxes with logo's and brand names clearly pasted on the boxes, they also had more extravagant boxes with more colours.



2. Higher end Pizza box



When designing my pizza box i wanted to incorporate design aspects from both examples 2 and 3. I liked the Pizza hut design (2) which being the high end pizza box contains logos for the company and advertising. i also liked the simple two colour design with a simple flame like motif. although i feel that the logo positioning and its general lay out is a little bare for what the box is trying to sell.Taking notes from the high end box i also found it helpful to look at the cheaper ones.



3. Italian style pizza box



Example 3 an image of an italian orientated design, in relation to my design has a significant role. As i have chosen to design an american style pizza box i wanted to incorporate as much USA style symbolism as possible. Looking at this design, although simple and lacking time spent did an ok job of incorporating the italian flag.

 



4. pizza hut logo

With concern to the logo design i invisioned, i planned to design a logo and brand name Tommy's Pizza thathad an almost amrican feel and pizza feel before you even looked at the box, with a successful design it would help shape the rest of the design as the logo would sit as asomewhat focal point of the box.



5. Krispy kreme logo



The typeface a wanted to create was of asimilar design to that of krispy kreme (5) but bolder. i have always felt that the logo and text in example 5 represent american style and culture, bold and effective. For these reasons i wanted to incorporate this into my design.